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SEO best practices that human-led strategists will always find

by Katherine at Pilot Solutions | Aug 12, 2026 | SEO

Last week a client came to us with a problem. Eight figure company. In-house SEO team. New articles going live and never showing up in search. Their hard work (seemingly) being ignored by search engines like Google. So they email us with a bit of concern. “Can...

What Does a Website Cost? Web Design Costs for 2021

by Katherine at Pilot Solutions | Feb 11, 2021 | Web Design

What does a website cost? If you’re ready to build a new website or update your existing website, you mostly likely feel like you’re entering an alternate universe. There are vastly ranging prices and services. So what does a website really cost? And what...

5 Website Updates for Better Search Engine Optimization

by Katherine at Pilot Solutions | Jan 12, 2021 | Search Engine Optimization, Business Growth

Ready to update your website for better SEO? A few small changes go a long way to improving your ranking on search engines. Your goal is most likely to show up higher and more often in search results. Keep in mind that the goal of SEO is to help Google and other...
The 3 Most Common SEO Mistakes

The 3 Most Common SEO Mistakes

by Katherine at Pilot Solutions | Jan 4, 2021 | Search Engine Optimization

The 3 most common SEO mistakes    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic. Usually, when we are asked about SEO, the question is about ranking better on Google.    You are probably wondering,...

What is a Landing Page?

by Katherine at Pilot Solutions | Jul 22, 2019 | Business Growth, Digital Marketing

What is a Landing Page? And Why Is It Important? You’re running an ad campaign to get potential customers to book a free consultation. When your potential customers click on the ad they are taken to your homepage. The potential customer immediately leaves the page...
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