We are Pilot Solutions, a Hamilton-based marketing company providing
Digital Marketing for
Professional Service Companies
First impressions count. Focus on your expertise and let us build you a web presence that will stick out from the crowd.
working with: law firms medical professionals therapists associations investment firms
You want to put your best foot forward.
We get that.
Leave the digital marketing to us
so it looks as professional as you are.
What we do
Our services
01. Web Design & SEO
A website is the first touch point for your brand to clients making a visually and informational website imperative.
We create websites that awe while making it easy for your ideal customer to do business with you. Coupled with strong brand presence, we offer a knock out punch to put you ahead of the competition.
02. Search Engine Optimization
What your customers and clients search for sounds really straightforward, but are you sure you’re showing up for the search terms they are using?
You will have the best analytical tools and team at your side to help audit, strategize, execute and stay on top of your competitors.
03. Brand Design & Positioning
A strong brand is a trusted brand. No more Comic Sans in your letterheads or confusing colours that do not communicate your values.
We spend time with your organization to get to the core of who you are, what you want to communicate, and create a brand mark, typography, and colours that make you stand out.
04. Marketing Strategy & Ads
Writing content, creating a search engine optimization strategy, or running pay-per-click ads is part of every professional service company’s marketing.
Having a marketing strategy focusing on your next quarter or next year is critical for continued growth.
A Tried And Trusted Process
Every project from web design to branding and marketing goes through our 6 step process.
Goal Setting
Our first call will be addressing all the goals your business wants to achieve with a new website, a new brand identity, or a marketing strategy. Every company’s goals are different. We want to get to know where you want to go!
Research and Concepts
After we sit down to set our sights on collective goals, our team gets to work conducting research and creating concept proofs to present to you. This provides the foundation for the next three phases.
Strategy and Communication
Communicating your business on a website, as a brand logo, or throughout a 12-month marketing strategy means our team will discuss with you the higher purpose of the strategy and how to postition you as the expert.
Collaboration
Once the visual and written concepts are approved, it is time to collaborate and revise to refine the project so it is ready to launch. In this phase, we work as a close-knit team to ensure all angles are cohesive and represent you as a business.
Launch
The most fun out of the entire project: launch day. We send your new website, brand identity, or ad campaign out into the world to delight old and new clients alike.
Post Project Cleanup & Ongoing Maintenance
It’s easy to forget this part but it’s important: what did we learn, is there anything we want to change, and how do you log in? We organize all your documents and reports, and complete a hand-off call that ensures you’re always in control. Don’t want to take over? We can manage web and hosting to ensure you’re always online and up to date.
Change Is Good. See For Yourself
Contact Us
About Your Next Project
Leave your name, email, and let us know where your team is stuck. We will schedule an introductory call with you to identify your goals and layout a roadmap for success.